"We have seen that it is not just discounts that attract customers. For example, when we send out an SMS about new products from one of our brands, traffic to the stores increase, since the members like to get early product information."

"The big advantage of the loyalty program is that it becomes easy to communicate with customers. We see endless possibilities with this in the future and look forward to using it more."

"Thanks to the loyalty program, we are able to serve more customers in less time and encourage the best customers to come back, again and again."

"When customers shop in our store, we ask them if they want to be members and tell them that they get bonus coupons depending on purchase levels, invitations to events and other benefits. Everyone signs up!"

"I searched the web for suppliers and found Diller that way. They have everything I need in a loyalty program, and for me it was an added advantage that it is a Norwegian company."