It costs 5-10 times more to gain new customers than to keep existing ones, so how do you make sure to keep the customers you already have?

How working with a third-party expert can boost your customer retention

There is no secret that competition among online retailers is intensifying, making it harder than ever to attract new customers. The large spike in the number of online retailers during Covid rapidly changed customers behavior, driving them to shop online.

That said, new trends show that shoppers are returning to the physical stores. This pinpoints the fact that it’s not enough for retailers to succeed only with new customers. They need to make customer retention and loyalty a primary focus as well.

How do you attract new customers and retain the ones you already gained? The old mentality of “doing it all by yourself” is way outdated. In order to make your business succeed today and in the future, you need to partner up with experts in order to win.

Retailers pair up with third-party solutions as for instance payment, pickup services, and eCommerce sites in order to operate a sustainable business. The beauty of technology today is that SaaS helps business owners create a tailored setup, allowing them to seamlessly integrate the necessary tools to optimize their eCommerce business.

In order to free up time and work more efficiently, business owners need to trust the third-party experts, and Diller is an excellent integration to boost customer retention and grow the business. According to our customer surveys, Diller is more than just another integration, it’s a valued partnership.

«When we investigated whether Diller was right for us, I recognized all the good features from loyalty programs I personally am a member of. Diller has all the qualities that make me stay loyal to a company or store. Already after only 1 month of running the new loyalty platform, we see that average sales are significantly higher for members compared to non-members.»
– Marketing Manager Jon G. Andersen at PetXL

Diller’s marketing and loyalty features ensures longevity of your business by offering valuable data insights on customers’ purchase patterns. Diller’s modern technology on gathering and analyzing customer data is a key tool to drive growth.

With Diller integration, retailers set themselves up for success with tailored campaigns, marketing automation, personalized dialogue with customers, targeted segmentation, and valuable data analytics. Ready to start working with an expert? Request a demo here: https://diller.io/bookademo/

Have any questions? We’d love to hear from you.

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"All third-party marketing channels are becoming less effective, and we see that it is necessary going forward to own the dialogue with customers. I have no doubt that much of our growth is due to increased loyalty from members."

Kai Gulbrandsen

CEO, Princess retail chain

"The loyalty program button is on the front page of the cash register, so everything is automatic. Our members use the stamp cards and coupons because it’s so easy to use. We see that we get higher sales from members than non-members."

Evy Ingebrigtsen

Operations and HR Manager, Baker Brun

"Data is the new gold. It is essential that purchase information and customer data form the foundation for all good customer dialogues. Having control over this is in my opinion absolutely crucial."

Pål Wibe

Norway's "Mr Retail" Pål Wibe

"A terrific app that really helps our business to grow together with our customers. Adds value for both us and the customer, a complete customer journey from the physical to the online store."

BMB Paleet

"Thank you very much for the fantastic follow-up when we launched our loyalty program from Diller. You guys made the whole process painless. Looking forward to seeing what we can achieve together. We really recommend Diller AS to anyone that need a loyalty program on the Shopify platform."

Bolina

Furniture and Interior Design

"Advertising must be planned 2 weeks in advance, but at that time the campaign may be completely irrelevant. With Diller we can turn around and act in no time! We can put out a campaign overnight. This is absolutely invaluable to us."

Tone Tengesdal Stavnheim

Tengesdal Sport

"I would never buy a cash register system without an integrated loyalty program. For me, it was essential to have a good loyalty program included in the POS."

Maria Quarnström

Owner, Rilo Zoo

"We recently startet using Diller and are very pleased with the app. It is easy and understandable to use, and it has already generated more customers and sales. What is important to mention is that the customer service is outstanding, and we are getting all the help and support we need! Our contact has been patient and so happy to help and guide in out teams-meetings for the set up :)"

Shine

Design

"Great app and customer service! The loyalty features combined with the SMS engine and mail integration towards MailChimp is a winner for me. Thanks to Erik for helping me set everything up!"

Henriks Herre

Men's fashion

"Great app, easy to customize and simple to use. Customer service is outstanding and helpful. The few times we have had any issues, customer support was very responsive and resolved the issues in minutes! Highly Recommend!"

MARK+BRANDY

Fashion

"We see great results from the loyalty program. The immediate feedback comes from employees in the store, who notice that customers enter the stores only 5-10 minutes after we send out an SMS."

Stine Handley

Head of Administration, Fredrik & Louisa

"Very easy to set up the app. It’s perfect for creating a good-looking loyalty program widget, that is customized to my brand and webshop.   Super friendly and helpful support team! They answer very fast and do everything to help you out.  Great experience so far."

Corado Coffee Roasters

"We see that average sales and margins are higher even though we offer a 10% welcome discount. As a customer, you are welcome to bring a little extra in the shopping cart to get the most out of the deal. The goal is for the loyalty program to be the icing on the cake for our customers so that they want to continue shopping with us."

Jon Grøteig Andersen

Head of Marketing, PetXL

"I searched the web for suppliers and found Diller that way. They have everything I need in a loyalty program, and for me, it was an added advantage that it is a Norwegian company."

Hans Hvinden

General manager, Hageglede.no

"We have seen that it is not just discounts that attract customers. For example, when we send out an SMS about new products from one of our brands, traffic to the stores increase, since the members like to get early product information."

Martine Remsøy Romøren

Store manager, Lively

"When customers shop in our store, we ask them if they want to be members and tell them that they get bonus coupons depending on purchase levels, invitations to events and other benefits. Everyone signs up!"

Heidi Andersen

Store Manager, Coco Skien

"The big advantage of the loyalty program is that it becomes easy to communicate with customers. We see endless possibilities with this in the future and look forward to using it more."

Anders Johan Braaten

General manager of Buster Hund og Katt