Why should your POS have a loyalty program integration?
With a fully integrated loyalty program, you enable your shops to take better care of their most important asset - their customers - directly in the POS. With identified customers and complete purchase history, shops can adapt campaigns to what their customers actually want and need. They can push campaigns from their own marketing channel, instead of buying expensive ad space. This means increased margins and loyal customers.
Our business model enables you to:
Avoid churn
With Diller, the cash register strengthens its position with the customer that helps retain profitable customers over a longer period of time.
Increase the hit rate on new sales
Diller makes the POS much more “sticky” with its seamless integration and intuitive user experience.
Increase revenue on existing POS customers
We offer our POS partner an attractive sales incentive plan with a recurring revenue model for as long as you POS customer is a Diller user.
Fully integrated in your POS
Diller® will be pre-installed and fully integrated with your POS and eCommerce. Create a seamless experience for your POS customers. Get loyalty data directly in the POS with data such as points, last transactions, segments +more. The customer dialogue just became more personal!
Easy and seamless handling of the customer in POS
1Register the customer’s telephone number
Easily register the customer's telephone number with each purchase made in your store.
2The customer receives a text message inviting them to join
The customer receives a text message and accepts the privacy consent.
3Stay in touch with your loyal customers
Keep customers updated by sending text messages, emails, promotions, coupons, etc.
4The customer gets access to their own profile page
The customer can log in for access to their profile, coupons and offers.
Brand as you like
Brand and recruit members to your loyalty program.
Three ways to recruit customers in store
- Mobile number is added by the seller in the checkout. The registering customer receives an SMS.
- The customer scans the QR code to access digital punch cards. Does not involve time spent by the seller at the checkout.
- Send keyword “customer” to ”2401”, and new customers get registered in the loyalty program. Does not involve time spent by the seller at the checkout.
Identification of customers in store
- QR code is scanned, and the customer’s benefits automatically appear in the POS. (Customer can save QR code in several ways and have access to it on their side) – Seller can, e.g. give a stamp on the coffee card = done.
- Mobile number: The customer provides their mobile number, and the benefit appears in the POS – Seller can, e.g. give a stamp on the coffee card = done.
It's getting complicated and expensive to retain customers
- Third-party cookies are gone, which makes it difficult and expensive to do relevant marketing.
- Users can now opt out of sharing personal data on social media such as Facebook, Instagram etc.
- The pandemic escalated more digital consumer behavior. As a result, products and services are more available and increase the competition.
- Customer dialogue is basically getting much more complicated. With Diller, it’s possible to avoid all these problems. As simple as that.
- The “invisible” customer must become “visible” in stores and online stores. The ability to identify each purchase is becoming critical.
- Retail need to understand customers through data; personalized solutions will drive market growth.
- Retail must know and recognize their customers in order to be chosen as the preferred retailer.
- Strict privacy laws in EU (GDPR) and in the US leads to the need to collect data through valid consent.
Diller's business model
- Free support
- POS strategy – sales and partner model that provides extra income
- Great roadmap for the product toward data-driven & personalized marketing automation
- Plug and play – seamless integrated with no installation cost for the customer.
- Price model – Pay as you go
- All functionality available from the free plan (see pricing)
- Free 3-month onboarding to ensure satisfied customers
