By integrating Diller with Mailchimp, you have an opportunity to send automated and regular personalized emails to your loyal members. Reah more of your audience by creating revenue-boosting SMS campaings in Diller, in addition to email campaigns in Mailchimp.

Diller’s integration with the email marketing platform Mailchimp

Diller’s integration with email marketing platform Mailchimp helps you create automated and regular personalized emails to your loyal members – without extra costs other than Mailchimp’s own pricing.

Why should you integrate Diller with Mailchimp?

Mailchimp is an email marketing and commerce tool which is built for growing businesses. They provide world-class technology and support to help your business launch, build, and grow your email marketing to a new level.

By integrating Diller with Mailchimp, you have an opportunity to send automated and regular personalized emails to your loyal members. Reah more of your audience by creating revenue-boosting SMS campaings in Diller, in addition to email campaigns in Mailchimp.

How do you integrate Diller with Mailchimp?
  •  Log in to your Mailchimp account.
  • Click on the first letter of your name  ->  Profile -> Extras -> API keys -> Create a Key.

  • Copy the API key to your clipboard.
  • Log in to your Diller Retailer Panel.
  • Go to Settings and and paste the API key into the Mailchimp box and click Connect.

  • Choose to create a new audience, or merge your members with an existing audience.
  • When the integration is successful, the box will turn green.

Note that members of your loyalty program will have their own tag, so that you can differentiate between loyalty members and newsletter subscribers.  


How does the integration between Diller and Mailchimp work?

Integrating Diller with Mailchimp will not only give you the opportunity to send regular and automated emails to your members. We will also synch information about the contact and their activity to help you create more personal and targeted email campaigns. The following information is synched from Diller to Mailchimp:

  • General information about the contact (name, address, gender, phone number and email)
  • Birthday
  • Points
  • Loyalty tier
  • Segments
  • Purchase history


How do you create lists based on segments in your loyalty program?

In Diller you can create segments which new members answer. These answers are synched to Mailchimp. Wondering how you can create a list based on these answers? 

  • Log in to your Mailchimp account.
  • Go to Audience -> Segments -> Create Segment.
  • Choose the personal detail about the contacts you want to create a segment for & the value.
  • Click Preview Segment.
  • When you are happy with the segment, click Create Segment.


Reach out to our team for a demo of our loyalty platform.

Book a FREE demo in our calendar here. We will take you through a quick 30 min demo to show how you can use Diller to grow your business.

Have any questions? We’d love to hear from you.

Contact us
"A large proportion of those who shop are members of the loyalty program. I have no doubt that much of the growth is due to increased loyalty from members. I am sure it's an important factor."

Kai Gulbrandsen

CEO, Princess retail chain

"The loyalty program button is on the front page of the cash register, so everything is automatic. Our members use the stamp cards and coupons because it’s so easy to use. We see that we get higher sales from members than non-members."

Evy Ingebrigtsen

Operations and HR Manager, Baker Brun

"Data is the new gold. It is essential that purchase information and customer data form the foundation for all good customer dialogues. Having control over this is in my opinion absolutely crucial."

Pål Wibe

Norway's "Mr Retail" Pål Wibe

"A terrific app that really helps our business to grow together with our customers. Adds value for both us and the customer, a complete customer journey from the physical to the online store."

BMB Paleet

"Thank you very much for the fantastic follow-up when we launched our loyalty program from Diller. You guys made the whole process painless. Looking forward to seeing what we can achieve together. We really recommend Diller AS to anyone that need a loyalty program on the Shopify platform."


Furniture and Interior Design

"Advertising must be planned 2 weeks in advance, but at that time the campaign may be completely irrelevant. With Diller we can turn around and act in no time! We can put out a campaign overnight. This is absolutely invaluable to us."

Tone Tengesdal Stavnheim

Tengesdal Sport

"I would never buy a cash register system without an integrated loyalty program. For me, it was essential to have a good loyalty program included in the POS."

Maria Quarnström

Owner, Rilo Zoo

"We recently startet using Diller and are very pleased with the app. It is easy and understandable to use, and it has already generated more customers and sales. What is important to mention is that the customer service is outstanding, and we are getting all the help and support we need! Our contact has been patient and so happy to help and guide in out teams-meetings for the set up :)"



"Great app and customer service! The loyalty features combined with the SMS engine and mail integration towards MailChimp is a winner for me. Thanks to Erik for helping me set everything up!"

Henriks Herre

Men's fashion

"Great app, easy to customize and simple to use. Customer service is outstanding and helpful. The few times we have had any issues, customer support was very responsive and resolved the issues in minutes! Highly Recommend!"



"We see great results from the loyalty program. The immediate feedback comes from employees in the store, who notice that customers enter the stores only 5-10 minutes after we send out an SMS."

Stine Handley

Head of Administration, Fredrik & Louisa

"Very easy to set up the app. It’s perfect for creating a good-looking loyalty program widget, that is customized to my brand and webshop.   Super friendly and helpful support team! They answer very fast and do everything to help you out.  Great experience so far."

Corado Coffee Roasters

"We see that average sales and margins are higher even though we offer a 10% welcome discount. As a customer, you are welcome to bring a little extra in the shopping cart to get the most out of the deal. The goal is for the loyalty program to be the icing on the cake for our customers so that they want to continue shopping with us."

Jon Grøteig Andersen

Head of Marketing, PetXL

"I searched the web for suppliers and found Diller that way. They have everything I need in a loyalty program, and for me, it was an added advantage that it is a Norwegian company."

Hans Hvinden

General manager,

"We have seen that it is not just discounts that attract customers. For example, when we send out an SMS about new products from one of our brands, traffic to the stores increase, since the members like to get early product information."

Martine Remsøy Romøren

Store manager, Lively

"When customers shop in our store, we ask them if they want to be members and tell them that they get bonus coupons depending on purchase levels, invitations to events and other benefits. Everyone signs up!"

Heidi Andersen

Store Manager, Coco Skien

"The big advantage of the loyalty program is that it becomes easy to communicate with customers. We see endless possibilities with this in the future and look forward to using it more."

Anders Johan Braaten

General manager of Buster Hund og Katt